Category Archives: brand

Take that meeting…

“I don’t really use LinkedIn or Twitter.” “I don’t go to meetups.” “I don’t really have time to meet people.” These are just a few of the phrases I hear all the time from people I come across — whether … Continue reading

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I’m leaving TheLadders….and launching Proof!

“Go to the edge of the cliff and jump off. Build your wings on the way down.” – Fahrenheit 451 author Ray Bradbury     It’s a new year. And even though it’s mostly an arbitrary point in time, there’s … Continue reading

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How to Lose A Customer

I recently bought a car. It’s a 2007 Mustang GT. It’s metallic gray with custom wheels and I loved it the minute that I saw it on the Paramus Chevrolet dealership lot. Not too long after that serendipitous sighting I … Continue reading

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Customer Service: The defining quality of service design

I own two cars – a Chrysler and a Volkswagen. Periodically they both need to be serviced. I go to the dealerships because of warranty requirements. The Volkswagen dealer is also a Porsche and Audi dealer making it a far … Continue reading

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Push early, fail often

In a startup environment the mantra of “push early, push often” is often heralded as the right product development course. The theory is one driven by the Agile model – get value to customers in the form of working code … Continue reading

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