I teach teams to write hypotheses but they always end up too big. Here's how I break them down into testable components.
Revenue isn’t everyone’s goal
Posted on April 15, 2024.An OKR shortcut is to give everyone revenue goals. It doesn’t work. Here’s why.
Why is it so hard to admit there’s uncertainty in our work?
Posted on April 8, 2024.No matter how much technology improves to help us sense and respond we continue to run up against the risky onslaught of prescriptive certainty.
The Mysterious Case of Executive Buy-in for OKRs
Posted on March 25, 2024.Leadership brings in OKRs and then, once implementation kicks in, is quick to push back on the goal setting framework. How do we deal with this?
Avoiding local over-optimization with OKRs
Posted on March 18, 2024.Squeezing out another percentage point towards your key result may not be worth it. Here's how to figure that out.
What is an OKR? — A short, explanatory video
Posted on March 14, 2024.Objectives & Key Results: A simple video explanation of OKRs based in our new book, Who does what by how much?
Want OKRs to succeed? Start with why.
Posted on March 11, 2024.If you don't explain to your teams why you're implementing OKRs you risk the failure of the entire effort.
OKRs Promote—and Help Facilitate—Good Research and Design
Posted on March 4, 2024.OKRs demand good research. They demand good design. If you’re not conducting research with your customers, how can you possibly design features and products that will both help them and achieve the key results you’ve set?
OKRs can extend your startup’s runway
Posted on February 26, 2024.Startups get fewer attempts to build a successful product than big companies. Here's how to use OKRs to make those attempts more impactful.
Use OKRs to focus your release strategy
Posted on February 19, 2024.Our goal is to deliver value to our customers quickly and regularly. OKRs can help focus our release strategies to do just that. Here's how.