The key to reducing analysis paralysis and amplifying evidence-based decisions is knowing when to let an idea go.
Everyone Must Talk to Customers
Posted on December 12, 2022.Whether you’re a leader, engineer or someone else who isn’t usually associated with “getting to know the customer”, there's no excuse for not talking to your audience.
What are you trying to learn?
Posted on December 5, 2022.Doing customer interviews is great! Doing it with a clear sense of what you’re trying to learn is even better. Here’s why.
How to use time boxes to design experiments
Posted on October 24, 2022.Running experiments in a corporate environment can be daunting. Here's one trick to help bring good ideas into perspective.
Business Problem Statements vs Opportunity Statements
Posted on October 10, 2022.Defining your work is crucial to creativity, innovation and agility. Here are two templates to help your team do that.
The Truth Curve
Posted on September 12, 2022.As we experiment we learn and through that learning we earn the right to invest more in our ideas. The Truth Curve makes that obvious.
FAQ: What is shared understanding?
Posted on August 1, 2022.In this short video I answer one of the most commonly asked questions I hear: what is shared understanding and why is it valuable?
The Magic Interview Question
Posted on June 27, 2022.Get the most relevant stories from your customers with this one, simple question.
What’s new in the latest edition of lean ux?
Posted on October 4, 2021.Here are some of the big highlights from the new 3rd edition of the lean ux book, available now.
Fast food vs long-term nourishment: which digital transformation diet is right for you?
Posted on September 6, 2021.Your company’s digital transformation diet should consist of a mix of fast food type trainings and long-term transformation diets supported by coaches. Here’s why.